‘’La natura genera felicità:
adottare comportamenti favorevoli all’ambiente attiva nel subconscio uno stato di benessere mentale, che ci spinge ad agire in modo più sostenibile.’’
PAR is a Social Promotion Association founded in 2023.
It is proposed as a space for active discussion and multidisciplinary cooperation between professionals with different skills, but with a common objective: to carry out interventions aimed at promoting the circular health of the ecosystem as well as enhancing all the environmental, psychosocial and cultural resources present in Calabria and throughout the national territory. By ecosystem we mean the natural set of living organisms and the physical environment in which they live.
Our mission is to nurture beauty—understood as enhancing the local area and promoting widespread environmental, social, and emotional well-being.
Through thoughtful planting, we aim to actively engage citizens in small but vital actions to build a better tomorrow.
We believe that beauty also lies in the simplicity of a growing tree, in the shade it provides, in the air it purifies, and in the memories it evokes.
PERCHÉ GLI ALBERI
ACTIVE CITIZEN PARTICIPATION
The trees to be planted will be purchased through a fundraising campaign, funded by voluntary donations from citizens. Anyone can contribute to the project, becoming an active participant in an urban and environmental regeneration initiative.
COORDINATION
The project is coordinated by Matteo De Masi, a promoter of initiatives with environmental and social impact, who takes an integrated approach to nature, education, and urban regeneration.
THE INITIATIVES
